Today, when we talk about ingenious inventions, the first thing that comes to our minds is Blockchain. We know that there is no technology as secure, transparent, and scalable as Blockchain. It has taken the digital world by storm because of its ability to distribute information safely while protecting it from breaching.
Given these benefits, we have seen more and more entrepreneurs incorporating this revolutionized technology into their businesses. While cryptocurrencies, like Bitcoin, are the first application of Blockchain, the use cases are much broader. It has paved its way to various sectors like gaming, finance, agriculture, and even digital marketing.
Thus, many enterprises rely on Blockchain marketing companies to promote their products and services in the digital ecosystem. If you are considering leveraging Blockchain to your benefits, hire a reputed Blockchain marketing agency. But before you start searching, you must know how Blockchain improves digital marketing and advertising.
- Benefits of adding Blockchain to digital marketing
A few years from now, Blockchain was all about currency, but not anymore. With its unique abilities and special features, this technology has already started to disrupt the digital marketing industry in several ways, such as:
- High-level data security
- Buy quality ads without middlemen
- Authentic consumer information
- Protection against scammers and other online malware
- Reinforcing trust and transparency
- Improved privacy
But to make the most of this technology, you must hire the best Blockchain marketing agency. Now, you must be wondering how to find out whether your prospective agency is reliable or not. Therefore, we have listed some questions that you can use as a guide to make the right choice.
- How long has your agency been operating in the field?
No matter how advanced technologies and tools your potential Blockchain marketing agency has. If they do not know how to use them efficiently, it’s of no use. So, the first and foremost question you must ask is their experience in handling similar projects. With this question, you will understand the scope and ability of your agency to bring the desired results.
Please note, do not make your decision solely based on online reviews, as anyone can buy them. Therefore, the best way to determine a company’s reputation is by meeting them personally.
- What is the cost of your Blockchain marketing services, and how do you charge?
One of the reasons many enterprises are reluctant to invest in blockchain marketing services is the high-cost factor. While the upfront charges of these services are high, the long-term benefits you will avail are worth it. Thus, if you want your business to succeed in digital marketing while ensuring the highest level of security, you may incorporate Blockchain into your digital marketing.
Usually, Blockchain marketing agencies use three types of payment models, namely:
Depending on your convenience and business needs, you can choose a pricing model that suits you the most. However, it is advisable to go for a monthly payment structure if you have two or more projects. On the other hand, for a single project, hourly-based model is the best. So, always confirm the price of the services and the payment method before making the final decision.
- Do you have a strong search engine marketing (SEM) presence?
When it comes to search engine marketing presence, it includes both paid advertising and SEO. One of the easiest ways to determine a company’s digital marketing capabilities is by understanding its presence on search engines.
For example, if your preferred Blockchain marketing agency appears on the first page of Google with the key phrase “best Blockchain marketing agency,” it is a reliable company. It also represents their command in the field while creating a sense of credibility and trust.
- What type of services do you offer?
If you are new to Blockchain marketing, it is essential to know the services you should expect when hiring a professional company. Usually, Blockchain marketing includes services like social media, articles/blogs, branding, etc. So, make sure your package covers all these essential services to make digital marketing and advertising successful.
The bottom line
Blockchain is the future of marketing. It helps businesses target who they intend to, which saves both money and time. It improves security while increasing trust and transparency with customers. Apart from this, Blockchain can help businesses to raise a hefty amount through ICO marketing. In simple words, whether you want to improve your digital marketing or raise funds for your business, a Blockchain marketing agency is your safest bet.
If you are searching for a reliable company that offers Blockchain marketing services, get in touch with Steem Experts. We have also gained popularity as a leading Bitcoin marketing firm due to several successful ICOs.